We are a team deeply focused on digital commerce and execution at scale. Our work centres on helping eCommerce businesses grow through thoughtful design, strong technology foundations, and disciplined execution. From strategy and architecture to build and optimisation, we bring together the capabilities required to support sustainable growth.
Clients often describe us as a rare blend of commercial understanding, technical depth, and collaborative mindset. We work closely as an extension of their teams, applying our experience, judgement, and execution discipline to support long-term performance and growth.
Most digital initiatives fail not because of technology limitations, but because systems are introduced without operating discipline. Tools are layered onto existing processes, data remains fragmented, and automation amplifies inefficiencies rather than resolving them.
Our work begins with understanding how execution actually happens. We design digital systems that align workflows, decision making, data, and governance, so technology becomes a force multiplier for performance, not an additional layer to manage.
Technology should not sit alongside operations, it should define how operations run. When systems are designed without governance, execution becomes person dependent and fragile at scale.
We design digital environments where workflows, data, controls, and accountability are built into the system itself. This allows organisations to scale without increasing manual oversight or leadership intervention.
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Our approach is to built the backend in a structured way, allowing leadership teams to focus on growth, innovation, and client outcomes. By redesigning how work is executed and governed, we help organisations strengthen delivery while maintaining control and consistency as they scale.
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Digital systems must withstand scale, scrutiny, and change. Our designs incorporate role based access control, data security protocols, auditability, and operational resilience from the outset.
Governance is not layered after implementation, it is embedded into the system architecture, ensuring control without friction.
Our digital execution systems are built for organisations where reliability, scale, and governance matter, particularly across accounting, financial services, technology led businesses, and regulated environments.
This work is best suited for leadership teams seeking to move from fragmented tools to integrated execution systems.
Technology delivers value only when it is designed around execution. At 10th House, we help organisations build digital systems that perform consistently, today and as they scale globally.
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